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Using Marketing Assistance One may ask themselves whether there is a marketing plan that is fool proof. There are some qualities that must be met to be able to consider it effective and this will help in converting customers to make marketing successful. It is important to understand that a marketing plan cannot be a killer strategy without implementing it. The five qualities are outlined below and clearly explained. Any product should be clearly focused onto to the market and this is not always simple. This implies that the product shall vary according to the trend, age and gender. Take an example of working class women in different ages, what a woman in their 50’s would prefer to wear is not what a woman in their 20’s desire. If the product to be marketed is shoes, try to show the women how tall they look in them for the short women who love height so as to make it effective. it is important to make sure that the focus on the market is clearly articulated. Most of the time, when aa marketing strategy tries to please everyone, it always amounts to losses because of the pressures involved, therefore it should target something specific. When it comes to market focus, make sure that the trending fashion as well as sex and age of the market is clearly articulated. Most of the times, focusing on the market enables one to understand the likes of the targeted audience. purchasing power of the targeted audience should also be considered. If you find there is a diverse taste, set your goals by dividing, choosing and conquer the market.
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All products should be quantified in numbers. All details whether major or minor should be considered because no information is too invaluable. In order to know the return on investment, it is important to make sure that your marketing strategy is measurable.
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It is only a strategy that has responsibility and accountability that should ensures the success of the marketing plan. every individual should have a specific task that is to bring results. At the same time paying attention to individual’s accountability helps you keep a vigilant eye on their handling of responsibilities. it is important to ensure that you reward the achievers are rewarded while failures are reprimanded once detected. A perfect marketing plan requires absolute involvement that one must be committed to it. Each person should know their job and also should be aware of the outcomes. A marketing plan has steps to be followed from setting goals to measuring quantifiable results.